It's logical for World of Warcraft to be the product

  • Leader
    January 11, 2023 9:41 PM EST
    So one initial thing I did was take Ray Gresko on WOW WOTLK Classic Gold as the chief development officer. Then, I also to add Allen Adham to the executive team to raise the percentage of staff who make games and who have recently developed games just a lot higher. The company is refocusing on its base and a return to the thing that has made Blizzard's great game, which is the games. And so that's really the beginning of the beginning of what we tried to achieve.

    Through the course of this year, we've been looking at each of the projects we've been working on. We've looked at different things we were doing that we felt like we should do more of. We looked at different things done by us that thought we should not do as much of. And we've come to the launch of WoW Classic, which has been an amazing experience for us. We were also at the World of Warcraft League for season two, and were getting ready to move into this year's end with BlizzCon. So , it's been a enjoyable ride here.

    For those who might not be able to clearly see what Blizzard is doing currently, what would suggest you think about the latest shakeups at the top as well as layoffs and the way that the company will take into?

    I believe the most important aspect that is a fact that has been proven over time and will continue to be true for the foreseeable future is that we're an values-driven and values-driven company. We take a lot of our big strategic decisions with that perspective.

    Stepping back, I think that anytime you have a founding member who has been in the chair for 28 years, I believe that it's normal and normal to experience fear, uncertainty and doubt about the way we're going in the future.

    What I think is essential for people to know is the values that have built this company and helped build Blizzard are still those same principles. We're still focused on gaming first over all. We remain focused on providing great player experiences and a great community focus for everything that we do. This couldn't be more important in the near future.What I feel is vital for people to be aware of is the principles that built this company and built Blizzard remain the same.

    Obviously as a company you need to expand, and that means adopting new ideas and exploring possibilities. What is the best way to balance doing the same while preserving what your customers believe your company's character is? A great example is World of Warcraft : Immortal. On paper , it's an excellent strategy to take on mobile gaming, which is huge in a variety of countries so it's impossible to ignore this [market].

    It's logical for World of Warcraft to be the product that can propel into cheap WOTLK Gold that space since it's a great fit. However, in the same way, it clashes against the identity people associate with Blizzard to be, and what fans appreciate about World of Warcraft as, that is evident in the response.